Tuesday, March 9, 2010

Modes of Transport and Handling Equipment

To get a better idea of the different equipment, go to the Visual Dictionary Transport and Machinery.
You can hear the pronunciation as well. 
You can also put a term in Google Images:
grappler lift

To get an idea of what a Bogie is, click below.

Be sure to watch the videos to see the equipment in action.

Benefits of Good Supply Chain Management

Read about the importance of the logistics industry in Hong Kong.
Watch the video and see how important it can be to plan your shipping wisely. 
For more videos, click on the links in the right hand column.


Thursday, March 4, 2010

Emails

Try writing emails ex. 5 page 40 and exercise 14 p. 43.  Send your email to another student (or me) so he/she can answer your letter and correct your work.

If you need a copy of helpful phrases,  click here.

For practice, read the article on page 44. 

Test with Answers



Sunday, February 21, 2010

First Test in Logistics English

For the first test, only one question will be open, the rest of the answers will be there for you. It will be matching and multiple choice, so you should know the grammar and vocabulary of the first two units, as well as the information I gave you in class (which is also on the blog) about marketing. 

See you on the 23rd.

Thursday, February 11, 2010

Marketing is the entire process of developing and selling products or services.  If you want your share of the market, you must consider how to produce and satisfy the demand while making a profit.

1) Identify the consumer's needs. What does the consumer want?
2) Develop a marketing strategy that gets the product to the right market at a competitive price (creating an advertising campaign), supported by selling and distribution procedures. 

To download a copy of the marketing scheme, click here.

Tuesday, February 9, 2010

Value Added Services

Value-added service is a service adding extra features or functions to the basic service offered.

To understand more, see a list of value added services offered by a 3PL and a courier, such as DHL.

Use the dictionary or glossaries on the right to help.

Tuesday, February 2, 2010

WELCOME

Hello Everyone!
This blog is to give you information that we don't have time for in class. Here you will find helpful links for glossaries, bi-lingual dictionaries, documents and whatever I can find to help you. 
If you find good links, have questions or would like to make comments,  please share them by adding them to the comments section below. 

If you want to know when new things are added, you can follow the blog by signing up in the "Followers" section in the right hand column.

You can communicate with each other--help each other, answer each other's questions--by writing in the comments area below.

Use this blog to your benefit. I hope this will help you enjoy learning English for Logistics!