First Test in Logistics English

For the first test, only one question will be open, the rest of the answers will be there for you. It will be matching and multiple choice, so you should know the grammar and vocabulary of the first two units, as well as the information I gave you in class (which is also on the blog) about marketing. 

See you on the 23rd.

Marketing is the entire process of developing and selling products or services.  If you want your share of the market, you must consider how to produce and satisfy the demand while making a profit.

1) Identify the consumer's needs. What does the consumer want?
2) Develop a marketing strategy that gets the product to the right market at a competitive price (creating an advertising campaign), supported by selling and distribution procedures. 

To download a copy of the marketing scheme, click here.

Value Added Services

Value-added service is a service adding extra features or functions to the basic service offered.

To understand more, see a list of value added services offered by a 3PL and a courier, such as DHL.

Use the dictionary or glossaries on the right to help.

WELCOME

Hello Everyone!

This blog is to give you information that we don't have time for in class. Here you will find helpful links for glossaries, bi-lingual dictionaries, documents and whatever I can find to help you. 

If you find good links, have questions or would like to make comments,  please share them by adding them to the comments section below. 

If you want to know when new things are added, you can follow the blog by signing up in the "Followers" section in the right hand column.

You can communicate with each other--help each other, answer each other's questions--by writing in the comments area below.

Use this blog to your benefit. I hope this will help you enjoy learning English for Logistics!